Privacy Policy

1. Overview & Scope

Brick N Beams (“we,” “our,” or “us”) is a premier real estate advisory firm operating in Thane, Maharashtra. We respect your privacy and are committed to protecting the personal data you share with us.

This Privacy Policy explains what personal information we collect through our website, enquiry channels, and communication touchpoints, how that information is utilized, the third-party infrastructure used to securely process it, and your legal rights regarding your information under applicable Indian law, including the Digital Personal Data Protection Act, 2023 (DPDP Act).

2. What Personal Data We Collect

We only collect personal information that is reasonably necessary to fulfill your real estate discovery and consultation enquiries. This includes:

• Contact Details: Your full name and phone number (collected when you submit an enquiry form or request a callback).
• Enquiry Preferences: Property configurations of interest (e.g., 2 BHK, 3 BHK, penthouse), preferred localities in Thane, budget ranges, and any specific requirements you choose to share with our advisory team.
• Technical & Usage Data: Anonymized interaction metrics, device type, browser information, and referral sources collected via standard server logs and analytical cookies to maintain website stability and performance.

3. How We Collect Your Information

We collect personal information directly from you through the following channels:

• Website Enquiry Forms: Digital lead consultation forms embedded on our homepage and property detail sections.
• WhatsApp Messaging Click-Throughs: Direct communication initiated by you through our interactive WhatsApp advisory button.
• Direct Inbound Communications: Phone calls, SMS, or emails initiated by you using the contact details provided on our platform.

4. Why We Collect and Use Your Data

The information collected is used exclusively for legitimate business and customer service purposes:

• To respond to your specific real estate enquiries and share accurate property brochures, floor plans, and pricing details.
• To coordinate Chauffeur-driven or accompanied site visits to developer project sales galleries across Thane.
• To contact you via phone call, SMS, or WhatsApp regarding your requested property consultations.
• To provide developer-direct price negotiations, payment milestone guidance, and zero-brokerage advisory services.
• To comply with regulatory audit requirements and preserve an accurate record of communications.

We do not sell, rent, lease, or trade your personal information to third-party telemarketers, cold-call brokers, or unauthorized advertising networks.

5. Third-Party Processors & Data Sharing

Your information is accessible to authorized members of Brick N Beams’ internal advisory team. In operating our digital platforms, we utilize trusted third-party technology providers as data processors:

• Supabase: Used as our managed database service to securely store and process lead form submissions and enquiry metadata. Data is hosted with industry-standard encryption protocols.
• WhatsApp / Meta Platforms: When you initiate a chat through our WhatsApp interface, communications are transmitted through and governed by Meta’s platform infrastructure and end-to-end encryption standards.
• Real Estate Developers: Only upon your explicit request and confirmation to schedule a project site visit or lock in developer-direct pricing, your contact information may be shared with the authorized sales team of the respective developer for visitor registration.

6. Data Retention Policy

We retain your personal data only for as long as is necessary to fulfill your property search, manage ongoing transactions or inquiries, or comply with statutory requirements under applicable Indian laws.

If your enquiry concludes or you choose not to proceed with property acquisition, your lead information will be archived or securely deleted upon your request.

7. Your Data Rights & How to Exercise Them

Under the Digital Personal Data Protection Act, 2023 (DPDP Act) and established privacy principles, you have the right to:

• Request access to the personal data we hold about you.
• Request the correction or updating of any inaccurate or incomplete details.
• Request the erasure (deletion) of your personal data from our active databases.
• Withdraw your consent to receive real estate communications at any time.

To exercise any of these rights, please contact our data grievance officer with your registered name and phone number at:

8. Cookies, Telemetry & Website Analytics

What Telemetry We Collect & Why

Our website utilizes Google Analytics 4 (GA4) exclusively to measure technical platform health, monitor server latency, evaluate page speed (Core Web Vitals), and understand high-level interaction patterns across prime Thane corridors. This technical telemetry includes:

• Aggregated page impressions and client-side navigation transitions.
• Scroll depth indicators (25%, 50%, 75%, 90%) to verify that legal RERA details and project disclosures remain clearly readable.
• Anonymized interactions with property filter dropdowns, sorting toggles, and catalog searches.
• High-level clicks on communication triggers (such as clicking phone numbers, email links, or initiating WhatsApp advisory chats).
• Device metadata: browser engine, operating system category, screen resolution, and approximate city/region-level geography (e.g. Mumbai / Thane).

Strict Zero-PII (Personally Identifiable Information) Safeguards

We enforce automated programmatic safeguards ensuring that zero personal identification details ever reach analytics endpoints:

• Your full name, email address, direct phone number, residential address, or typed notes entered in consultation forms are never passed to Google Analytics.
• Form events transmit only structural counters (e.g., whether a contact form was submitted successfully and the general category of property requested).
• IP addresses are automatically anonymized by Google Analytics at the point of ingestion and are never stored in plain text.

Zero Third-Party Advertising & Zero Cross-Site Profiling

Under Google Consent Mode v2, all advertising parameters—including ad_storage, ad_user_data, and ad_personalization—are permanently set to “denied”.

We run zero third-party display advertisements, employ zero remarketing pixels, and do not sell, license, or trade your platform interaction logs with any external marketing consortium or data broker.

How to Manage or Disable Cookies on Your Device

You retain complete, autonomous control over cookies stored on your hardware. You may opt out of analytical cookie storage at any time through the following methods:

1. Browser Privacy Settings: You can configure Google Chrome, Apple Safari, Mozilla Firefox, Microsoft Edge, or Brave to reject first-party cookies or delete existing cookies upon browser close via Settings > Privacy & Security > Cookies.
2. Google Analytics Opt-Out Browser Add-On: You may install the official Google Analytics Opt-out Browser Add-on to permanently disable GA4 telemetry across all visited domains.
3. Private / Incognito Browsing: You can browse our listings in Incognito or Private mode; all local cookies and session markers will automatically be erased upon closing your browsing session.

9. Policy Updates

We may periodically update this Privacy Policy to reflect modifications in our operational practices, regulatory updates from Indian authorities, or enhancements in our technology infrastructure. Any revisions will be published on this page with an updated “Last Updated” timestamp.